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Updated by Max Mutzge over 5 years ago
# User Problem
## User
_What persona, persona segment, or customer type experiences the problem most acutely?_
* Project manager
* Project member
## Problem
_What problem or job does the user have?_
* Email notifications contain a lot of information, most of which is unnecessary for project members who only are asked to carry out a certain task
* Email notifications are text based and really not pretty
* Email notifications are "terrifying" and the recipients often choose to ignore them because of the aforementioned reasons (quote from customer)
* It's not possible to change the email subject, email body or insert a logo at the moment
## Pain
_What is the primary workaround that users perform that we could remove or replace? Why is it painful?_
* no known workaround, possibly communicating outside of OpenProject
# Business Case
## Reach
_About how many users, customers or potential customers currently have this problem? (Low / Worst Case)_
Around 50-80%
## Impact
_Among relevant customers or prospects, how much value do they get from a comprehensive solution to this problem? (Conservative case)_
Medium to high for those who don't like the current look and content and are bothered by it every day
## Confidence
_What are the top risk factors that could inhibit our ability to deliver this solution? Please consider how we can mitigate these risks._
Possible risk factors:
\-tastes differ
\-regarding the email body it's unclear whether letting the users decide (which means one more option to consider for them) or finding a best practice from OpenProject's side is the best approach
\-it's unclear whether focusing on in-app notifications (<mention class="mention" data-id="26688" data-type="work_package" data-text="#26688">#26688</mention> ) instead would be a better short term solution \-
## Urgency and Priority
_What is the relative priority of this opportunity in your backlog? What tradeoffs must you make? Is there a hard deadline or could this wait?_
> Add this value to the custom field and delete this section.
## Solution
_How do we solve the user’s problem. What is our “pain killer”? What must we achieve in the first version of the solution in order to achieve value for the user?_
* ....
*
## Out of Scope for the MVC
_What should NOT be in the minimal viable change, and can be considered for future iterations? Why? Please order them by importance._
* ...
## Differentiation
_What do you believe will differentiate us from the current experience or competitive experiences?_
* ...
## Next iteration
_What is the next solution that would allow us to release meaningful customer value quickly?_
* ...
*
# Launch and Growth
## Measures
_How will you know you solved the problem? Please list measurable, quantitative indicators (preferred) or qualitative ways you plan on assessing the solution?_
* ...
## Messaging
_If you were to write a press release, how would you describe the value to customers?_
<figure class="table op-uc-figure_align-center op-uc-figure"><table class="op-uc-table"><tbody><tr class="op-uc-table--row"><th class="op-uc-table--cell op-uc-table--cell_head">Headline</th><td class="op-uc-table--cell">OpenProject is now even more fun to work with</td></tr><tr class="op-uc-table--row"><th class="op-uc-table--cell op-uc-table--cell_head">First Paragraph</th><td class="op-uc-table--cell"></td></tr><tr class="op-uc-table--row"><th class="op-uc-table--cell op-uc-table--cell_head">Customer Quote</th><td class="op-uc-table--cell">"My colleagues now really like to look at emails from our project management tool, as they're pretty, short and tell them exactly what they need"</td></tr></tbody></table></figure>
## Go to market
_How are you planning on getting this into users' hands?_
## User
_What persona, persona segment, or customer type experiences the problem most acutely?_
* Project manager
* Project member
## Problem
_What problem or job does the user have?_
* Email notifications contain a lot of information, most of which is unnecessary for project members who only are asked to carry out a certain task
* Email notifications are text based and really not pretty
* Email notifications are "terrifying" and the recipients often choose to ignore them because of the aforementioned reasons (quote from customer)
* It's not possible to change the email subject, email body or insert a logo at the moment
## Pain
_What is the primary workaround that users perform that we could remove or replace? Why is it painful?_
* no known workaround, possibly communicating outside of OpenProject
# Business Case
## Reach
_About how many users, customers or potential customers currently have this problem? (Low / Worst Case)_
Around 50-80%
## Impact
_Among relevant customers or prospects, how much value do they get from a comprehensive solution to this problem? (Conservative case)_
Medium to high for those who don't like the current look and content and are bothered by it every day
## Confidence
_What are the top risk factors that could inhibit our ability to deliver this solution? Please consider how we can mitigate these risks._
Possible risk factors:
\-tastes differ
\-regarding the email body it's unclear whether letting the users decide (which means one more option to consider for them) or finding a best practice from OpenProject's side is the best approach
\-it's unclear whether focusing on in-app notifications (<mention class="mention" data-id="26688" data-type="work_package" data-text="#26688">#26688</mention> ) instead would be a better short term solution
## Urgency and Priority
_What is the relative priority of this opportunity in your backlog? What tradeoffs must you make? Is there a hard deadline or could this wait?_
> Add this value to the custom field and delete this section.
## Solution
_How do we solve the user’s problem. What is our “pain killer”? What must we achieve in the first version of the solution in order to achieve value for the user?_
* ....
*
## Out of Scope for the MVC
_What should NOT be in the minimal viable change, and can be considered for future iterations? Why? Please order them by importance._
* ...
## Differentiation
_What do you believe will differentiate us from the current experience or competitive experiences?_
* ...
## Next iteration
_What is the next solution that would allow us to release meaningful customer value quickly?_
* ...
*
# Launch and Growth
## Measures
_How will you know you solved the problem? Please list measurable, quantitative indicators (preferred) or qualitative ways you plan on assessing the solution?_
* ...
## Messaging
_If you were to write a press release, how would you describe the value to customers?_
<figure class="table op-uc-figure_align-center op-uc-figure"><table class="op-uc-table"><tbody><tr class="op-uc-table--row"><th class="op-uc-table--cell op-uc-table--cell_head">Headline</th><td class="op-uc-table--cell">OpenProject is now even more fun to work with</td></tr><tr class="op-uc-table--row"><th class="op-uc-table--cell op-uc-table--cell_head">First Paragraph</th><td class="op-uc-table--cell"></td></tr><tr class="op-uc-table--row"><th class="op-uc-table--cell op-uc-table--cell_head">Customer Quote</th><td class="op-uc-table--cell">"My colleagues now really like to look at emails from our project management tool, as they're pretty, short and tell them exactly what they need"</td></tr></tbody></table></figure>
## Go to market
_How are you planning on getting this into users' hands?_